Who we are

An initiative to increase trade and deepen relationships between Sweden and the rest of the world, especially in regions with little or none presence or little economic exchange.

What we do

Within our sectors we offer a range of activities aimed at different markets and regions, depending on needs and interests of both partners and receiving markets and Governments. 


United Arab Emirates (UAE) is set out by the Swedish's Government as a prioritized markets for increased trade.

In 2020 the World Expo will be held in Dubai.

Launch of the Nordic Sustainability Trade Organization (NSTO)

On November 9th the inaguration of the Nordic Sustainability Trade Organization (NSTO) took place in connection to a seminar organized by NSTO in collaboration with the United Arab Emirates (UAE's) Embassy in Stockholm, Sweden. 
I the event key note speach was held by H.E. Sultan bin Rashid Al Kaitoob, UAE's Ambassador to Sweden, and H.E. Mr. Henrik Landerholm, Sweden's Ambassador to UAE. A presentation on the UAE Economy respectively the Committee for Sweden's Participation at Expo 2020 in Dubai was held as well. 

The first main project within NSTO is the Emirati - Swedish Business Council which has its first deligation trip from Sweden to UAE in mid of November 2018.


The Emirati - Swedish Business Council and Nordic Sustainability Trade Organization is carried out within a feasibility study with funding from, among others, the Swedish Agency for Economic and Regional Growth.